If you’re new here, you may want to subscribe to our RSS feed.“Your Blog will never replace a billboard and a few guys dancing on the corner with a sign.” It was not the first time we heard the statement, but hearing it from a 30 year veteran with countless thousands of homes under his [...]

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If you are someone who works somewhere that you don’t believe in there are less and less excuses left for you to be where you are.  I have always been someone who believes that you vote with your dollar but I also believe that you vote with your efforts and if you are somewhere that [...]

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I have been enjoying these old VW ads lately. I think they really hit on something with that car when they first built it. It was like they were decades ahead of their time with the concept. Build something that is both cheap reliable and iconic. They were true to the original design instead of [...]

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The Good
(First in a three part series)
This past week the drywall went up on our first home in “The Good Project” in West Sacramento. I was out there yesterday and it’s really starting to feel like something special. I always have a hard time getting the feel for a space without drywall on the [...]

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I have always been skeptical about advertising and its affect on our thinking. But this I must say is a new low.
As if the fact that this building being covered in a billboard is not bad enough they have to go and add radio-waves that get translated into sounds when they hit your [...]

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