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Progress (the Slow And Steady Version)
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December 22nd, 2008 · 4 Comments

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Some things just take a lot of patience, like waiting for the Astronaut Ice Cream I ordered off the back of a box of Raisin Bran when I was eight to come in the mail. (It takes 6 weeks by the way). The Good project has joined the ranks as one of those things in life that takes time. I was going through papers in my office yesterday looking for something and came across our planning commission approval documents and saw that we were approved in September of 2007 which does not sound all that long ago except that we had worked on the project almost a whole year leading up to that point as well. These things are like a good soup, they take time but when cooked just right with the right amount of patience come out tasting pretty darn good.

If you have driven by lately you will see that the first phase is complete (and sold out) and that the second phase has only three concrete pads poured. If you had driven by 2 weeks ago you would have seen the same thing….And 2 weeks in construction time is a lifetime (unless of course you are working on finishes in which case 2 weeks means you have hardly done anything).

Let me explain. We have this revolving construction loan that allows us to build one small phase of homes and once sold, build another small phase. That whole program would have been just fine except we had an idea that we could do better, and decided it was worth making the pitch to the bank. The pitch went like this….Good was in September and October the fastest selling project in the Sacramento region and our pricing is holding steady, also LJ Urban has won several awards this year and we think that with with a larger phase we would be able to sell more houses so why not work with us? We will save on overhead costs and be more efficient not to mention that we will have more to homes to sell thus creating a bigger draw. After many hours of trying to prove our point with spreadsheets and empassioned speeches it looks like we just might have our wish. The bank is working with us to close a large round of financing for a 10 home phase.

So although its really hard to see three concrete slabs waiting for framing its good to know that we are waiting for a good reason and 10 homes is way better than 3.

And if I have not bored you to death already with all the technical financial talk, I want to say, thanks for reading. One of the biggest reasons that the bank is willing to work with us is this incredible network of people we have here on the site. You all being here shows that you believe in pushing for a better future and your reading and *commenting makes all the difference in the world. Without you we could do nothing. Thanks!

*we like it when you do that and not just read it makes the whole thing more worth it.

Levi Benkert

Tags: author: levi · financial issues · housing · our blog · the good project

4 responses so far ↓

  • 1 cindy // Dec 22, 2008 at 9:34 am

    Slow and steady wins the race.  :)

  • 2 dustin // Dec 22, 2008 at 9:41 am

    LJ Urban continues to do so many good things for this region, even during an economic downturn.  By believing in change and pushing the limits, “blowing-up” a few boxes along the way, you’ve allowed us to do the same in our lives and in our professions.  I can’t image a more deserving company.  I’d like to thank the financial institution for considering LJ Urban for their precious funding.  In this case, I can’t help but think of the movie, “It’s a Wonderful Life”, specifically the Bailey Building and Loan.  George Bailey and his Father believed in “Good” people and I’m glad this bank is doing the same :)

    Every time a bell rings, a forward thinking, socially-responsible, green developer gets their funding!

  • 3 Ian M. // Dec 22, 2008 at 9:56 am

    I don’t think I could have the courage to pitch to a big bank to continue my livelihood.  Kudos on getting up every morning and facing the storm.

  • 4 Dan // Dec 22, 2008 at 10:20 am

    Go bank, go.  Let them build ten.  We want more new neighbors.  (jobs for construction workers are good too)

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